Home to not just some of the worlds greatest architecture, art and food but also full of history, the epicentre of the Roman Empire. Italy really has something for everyone, from snow capped alps, glaciers to sun drenched coastal areas and some of the worlds most beautiful lakes. Some of the iconic destinations include:

Deemed by Unesco to be an outstanding example of a Mediterranean landscape, the Amalfi Coast is a beguiling combination of great beauty and gripping drama: coastal mountains plunge into the sea in a stunning vertical scene of precipitous crags, picturesque towns and lush forests. Among the glittering string of coastal gems, legendary Positano and Amalfi sparkle the brightest, while mountaintop Ravello has the glossy fame of its grandiose villas and Wagnerian connection. Amalfi Coast gateway, Sorrento, is a handsome and venerable cliff-top resort which is the ideal hub for your program in this wonderful region of Italy. Aside from its sheer beauty, the area is home to some superb restaurants and hotels. It is also one of Italy’s top spots for hiking, with well-marked trails providing a great means of getting away from the coastal crowds. Vintage car rides, high speed boats, and helicopter excursions make it all more special! From here you can also visit, the legendary Capri Island, Pompeii and the bustling city of Naples with its hidden treasures! A must destination for a unique program!

Kissed by the Adriatic sun, southern Italy’s Apulia region is a land of olive trees, impressive Norman castles, and charming hilltop towns overlooking aquamarine seas. Settle in the beautiful 5 star boutique resort and then travel to Lecce to admire its lace-like baroque architecture and to Ostuni to view dazzling white buildings… Delight in the quaint fishing village of Trani… Marvel at the unique pointed, helmet-like roofs of the Trulli houses in the Apulia countryside village Alberobello…Join us on this exciting adventure to one of Italy’s little-known regions and discover why this area has been settled and contended for centuries with its incredible nature history and food and wines traditions!

Florence…birthplace of the Renaissance, nurturer of artists and poets, of almost unbearable beauty and incredible humanistic heritage. Michelangelo, Dante, Botticelli, Leonardo, Raphael, Donatello, are the names echoing in its museums and squares. History and masterpieces of art will unfold in front of you at every corner of one of the world’s favorite town. Fashionable boutiques add their offerings to those of creative artisans in jewelry, ceramics and leather, who still work their craft with age old skill and precision, making Florence a shoppers’ paradise. Located in the heart of Tuscany, with her rolling hills and cypress trees, this town is the ideal location to experience the charm of Italy and its delicious food and wine from the Chianti region vineyards. Enjoy your Gala Dinner in front of the David by Michelangelo or in a Villa or Palace in the city or in a wonderful winery…it will be always a winner!

Tuscany is a charmed land. Unrivaled as the cradle of art, Toscana, where the Renaissance first began, is a region of ancient splendor and modern charm. From the largest cities to the smallest hamlets and most remote villages, you will find ancient chapels, hilltop castles, a hidden palace – perhaps an ancient city nestled in the mountains. Each place has a treasure to show you – a fresco in a church, a piazza that has retained its original character, celebrated museums filled with masterpieces, monumental cathedrals and palaces, massive walls and fortresses –each a testament to Toscana’s artistic majesty, exquisite architecture and natural beauty. It is here that visitors from around the world have come since the golden age of Michelangelo, Leonardo da Vinci, and the Medicis. And it is here where the purest form of the Italian language, derived from the Tuscan dialect of native sons Dante, Petrarch, and Boccaccio, was born – a tribute to the importance of their literary works.

With its spectacular seaside and scenery, the Italian Riviera makes for one of the best incentive destinations in Italy. The Riviera lies in the northwestern corner of Italy, in the region of Liguria. It stretches along the Ligurian sea from the Italian-French border to the Tuscan border. In short, the Italian Riviera is a stretch of coastline southwest of Milan and with Genoa as its main town. It's also an enchanting mix of history, pristine beaches, panoramic views, vibrantly colored homes and mouthwatering regional cuisine. In fact, lovers of la dolce vita, artists, writers, celebrities and royalty have been flocking to this glamorous destination since the 1800s—and it is easy to see why! There is something for everyone: picturesque hiking along the Cinque Terre, music and glitz in Portofino, open air markets in Rapallo & Santa Margherita, and dozens of quaint waterfront towns along miles of clear blue water. Beautiful boutique five-star hotels, great restaurants and wines plus unique shopping opportunities are also part of the scene for your perfect incentive program! 

Milan is Italy's business capital, home to the country's stock exchange as well as its renowned fashion and design industries. 
But while people work hard, they play hard too. Whether you're up for eating or drinking, football or shopping, Milan excels at recreation. The city is home to Leonardo da Vinci's Last Supper (Santa Maria delle Grazie & The Last Supper). Arguably the artist's finest achievement, it was miraculously spared from Second World War bombing as the building around it fell. Caravaggio's 'Basket of Fruit' hangs in the Pinacoteca Ambrosiana, while his 'Supper at Emmaus' graces the Pinacoteca Brera. The restored Duomo is a majestic Gothic folly that took half a millennium to complete. But the city's charms can also be understated: there are pleasures in its Navigli Nightlife District, on the narrow streets of the Brera Art district, the Scala Opera Theater and in courtyards glimpsed through wrought-iron gates. The so-called Fashion Rectangle is lined with the Prada, D&G, Versace and Armani original boutiques, but you'll delight as much in the stores of local designers such as Corso Como with the best fashion & modern art has to offer. 
Fantastic restaurants and venues complete Milan as a great destination for your event that between this bustling city and the beautiful resort area at Lake Como.  Besides being the most famous of the Italian Lakes, Lake Como is one of the most beautiful places in the world. It has absolutely stunning views of the majestic mountains with their deep valleys running through them. The clear lake water is mesmerizing and varies in color from light green to dark green/ blue. On the rare occasion when the lake is still, it mirrors the magnificent scenery that surrounds it. The towns and villages along the lakes shores are very picturesque and each one of them feels like it could really shows the Essence of Italian life and culture! Great Venues & Restaurants will complete your program to provide unforgettable memories!

Lake Como has attracted visitors for its beauty since Roman times when the lake was called Lario. Dotted with majestic villas, private homes and gardens, much of it remains the tranquil romantic setting that has inspired countless artists. It has also become the unique destination for exclusive incentives and meetings, pairing with nearby Milan, only 20 miles away from the southern end of the lake. The lake is shaped like a wishbone, with two thin legs extending about 40 miles from end to end. It is less than 4 miles at its widest point, but it is one of the deepest lakes in Europe, reaching a depth of over 1,300 feet. Interesting, the wind blows from the south from noon to sunset, and from the north during the night giving the water different colors and reflections.
Along the shores of Lake Como are the charming towns of Tremezzo, Bellagio, Menaggio, Cernobbio, and Varenna. In addition to relaxing and enjoying the incredible natural beauty along the lake, it is possible to practice golf, sailing, boating, rowing, canoeing, water skiing, hiking and horse-riding.

Cradle of Western Civilization, gossamer layers of centuries, revealing over 2500 years of rich history in ancient ruins, Christian mysticism, Renaissance and Baroque palaces. Rome, city of the Popes, with her ochre colour walls, winding Medieval streets, magical fountains and clear blue skies. The Colosseum, the Pantheon, St. Peters’ Basilica and other majestic monuments will overwhelm your senses, while strolling on the cobble stones aged by the passing of time.
Rome, sophisticated restaurants, convivial trattorias, friendly cafès, incredible venues in palaces and villas, enticing boutiques to tempt you, and big events to enjoy, all around the year.
Rome captures the imagination and the soul of each visitor, again and again, with her beauty, her cultural heritage, and her great joy of life!

The sea around the Mediterranean Island of Sardinia is among the most beautiful and transparent seas of the entire world; it has the rare ability to reinvigorate the spirit.  Sandy beaches reach as far as the eye can see, the breeze carries the aroma of rosemary and wild juniper, and Sardinia’s waters are bursting with marine life.
Contributing to the uniqueness of this amazing island, Sardinian’s speak a language almost incomprehensible to other Italians, and yet they retain a keen sense of honor and hospitality to visitors. Vermentino Wine, Pecorino Cheese, Carrasau Bread, and Bottarga, are just a few of the specialties this beautiful region offers. 
It is no coincidence that Sardinia is a preferred destination for many travelers.  To visit Sardinia is to discover one of the most beautiful and original destinations in the world with its incredible resorts, hotels and small villages.

The climate is a dream, its position, perfect panoramas, monuments, and luxurious flora and fauna render Taormina a location admired by all who visit it. The city lies on a terrace, with a view of the ancient Amphitheater, against a backdrop of citrus groves, with Mount Etna’s volcano engulfed in the glory of the Ionian Sea beyond.
Taormina's genesis and early history began with the Greeks who founded and named the town in 358 B.C.; traveling to Naxos and settling there, the Greeks later extended their territory to Taormina. Desired for its strategic position overlooking the sea and valley, it was seized by the Romans, and later fell into Byzantine hands. The Arabs, on their arrival, enriched the surrounding countryside, building an efficient irrigation system for crops, ensuring Taormina's desirability and verdant beauty. Highlights in the area include Syracuse, Catania, Mount Etna’s Volcano and cult wineries.
Today you can still admire all the remains these civilizations left, in addition to beautiful hotels, great restaurants, excellent shopping and a variety of activities to make the perfect incentive program in Sicily, the Island of Light!

DMC Profile

We have been a leading DMC in Italy since 1975, creating, organizing and delivering outstanding programs to clients throughout the world. We have specialist teams for incentive, conferences, meetings and special interest programs and can provide you with the most exciting venues, the most original activities and the most sophisticated meeting facilities throughout Italy. The management team includes Attilio Marasca, Managing Director, Vittorio Passarelli, Director of operations, and  Gianni Veneri, Director of sales. 

The company is presently owned and managed by a two-partner team, Attilio Marasca and Umberto Pagani, each of whom brings a different skill-set, resulting in an efficient merger of strengths and talents.
Fourth Dimension’s ideally located in Rome, to assist you with your projects all over Italy.

Our relationship begins with an idea followed by a collaboration with you, to visualize and deliver a winning program with your budget parameters. We provide you with creativity, attention to detail, buying power, operational skills and expertise in pre and post extensions.


Memberships & Awards



Ciao Italia



DMC Awards

Site Crystal Award

Passion for Excellence - Enia

Bi Worldwide Best DMC

Incentive marketing Association - Motivaction 

Get In Touch

Fourth Dimension Italy S.r.l.
Via Boncompagni, 16,
00187 Roma RM

Phone: +39 06 4201 6297